Chirag is a former Chief Marketing Officer who helped scale a business in healthcare technology from $0 to $500M+ in revenue. He was constantly frustrated by the run around agencies would give and started Taco to deliver AI workflows with real search expertise for the best brands in the world.
Chirag has been recognized with many awards including being named to Forbes’ "30 Under 30 Marketing and Advertising list", the "CMO Next" List of 50 Innovative Marketers, Most Entrepreneurial CMOs, being listed as a top 25 marketing influencer by Forbes, an expert in marketing by Inc.com, as well as a frequent speaker on marketing at Accenture, MIT, and IIT Bombay's E-cell.
Chirag Kulkarni
Founder of Taco
We have a proven track record of working with businesses in 3 core niches: eCommerce, Software and Local SEO.
AI Workflows that drive significant efficiency and scale.
Over 15 years of experience and $53M+ organic revenue driven
With 13 of the best growth marketers and SEO specialists, we're the organic brains behind some of the fastest-growing software, brick and mortar and e-commerce brands.
Deep algorithm insights & access to Organic Search Data of the biggest players
Done For You Organic growth that helps drive performance for your brand
"When I joined Expedia, we had partnered with a cookie
cutter agency who believed in backwards beliefs.
I immediately called Taco and they were integral
for helping us drive 63% YoY growth."
Head of Organic Growth, Expedia
"Taco and Chirag’s unparalleled SEO expertise
transformed our online presence, driving remarkable
growth and solidified our position as a market leader."
Went from 24M to 39M monthly visitors
Rank for hyper competitive keywords
Existing agency failed to meet several
quarterly SEO targets
Increased organic revenue by 27%
Developed an optimized strategy for PDP pages and Implemented a high-authority link-building campaign
On-Page + Technical SEO. Most agencies love to overcomplicate the on-page and technical parameters that drive performance. We use tools and systems to quickly deduce the technical and site challenges, put together a plan to fix and to set up for scaling organic growth.
Content Marketing. We have our own AI Workflows that create competitive content based on what will actually rank on the SERPs. No cookie cutter content. We couple this with our editing team to make content that is competitive and that converts.
Link Building + Digital PR. We help businesses get DR 30+ and high DR sites that drive rankings. Think of these as a "vote" to google that your site is worthy of rankings. We use AI to streamline the entire process, to help you acquire the best, highest quality links for your site.
Competitive Analysis & Strategy Development
Execution, Optimization & Analysis
1
Initial Call, Audit & Onboarding
2
3
4
Reporting & doubling down on growth
Our strategies are custom-tailored for each company.
How WORKING with us looks like
Our Simple & AI-Assisted SEO process
Head Of Marketing, Infibeam
"When we ran an RFP process for a growth firm, Taco
stood out from the pack with their ROI-driven strategies
and impressive outcomes. I'd pick working with
them again and again."
"Most agencies promise the world and deliver very little.
Taco cut through the BS and helped us deliver amazing
results. The best part is they are sharp marketers
who know the ins and outs of e-commerce,
which helps when making decisions."
Leveraging AI Workflows with search experts to build a revenue-generating organic growth engine for your business.
We Help Businesses Win Organic and AI SEO
For High Performance Brands:
Went from 24M to 39M monthly visitors
Rank for hyper competitive keywords
Existing agency failed to meet several
quarterly SEO targets
Increased organic revenue by 27%
Developed an optimized strategy for PDP pages, on-page optimizations, and off-page acquisition strategies.
2
Competitive Analysis & Strategy development
Initial Call, Audit & Onboarding
1
Execution, Optimization & Analysis
3
4
Reporting & doubling down on growth
Custom-tailored for each client.
How WORKING with us looks like
We Help Businesses Win Organic and AI SEO
For High Performance Brands:
Head of marketing, Infibeam
"When we ran an RFP process for a growth firm, Taco
stood out from the pack with their tactical strategies
and impressive outcomes. I'd pick working with
them again and again."
"Most agencies promise the world and deliver very little.
Taco cut through the BS and helped us deliver amazing
results. The best part is they are sharp marketers
who know the ins and outs of e-commerce,
which helps when making decisions."
Head of Organic Growth, Expedia
"When I joined Expedia, we had partnered with a cookie
cutter agency who believed in backwards beliefs.
I immediately called Taco and they were integral
for helping us drive 63% YoY growth."
"Taco and Chirag’s unparalleled SEO expertise
transformed our online presence, driving remarkable
growth and solidified our position as a market leader."
Content Marketing. We have our own AI Workflows that create competitive content based on what will actually rank on Google and LLMs. We combine this with our editing team to make content that is competitive and converts.
Link Building + Digital PR. We help businesses get DR 30+ and high DR sites that drive rankings. Think of these as a "vote" to google that your site is worthy of rankings. We use AI to streamline the entire process, to help you acquire the best, highest quality links for your site.
On-Page + Technical SEO. Most agencies love to overcomplicate the on-page and technical parameters that drive performance. We use tools and systems to quickly deduce the technical and site challenges, put together a plan to fix and to set up for scaling organic growth.
With some of the brightest growth marketers, SEO strategists and content marketers, we're the organic brains behind some of the fastest-growing businesses in eCommerce, SaaS and Local.
Over 15 years of experience and $53M+ organic revenue driven.
AI-SEO Tooling that help drive effectiveness and brand performance.
Deep insights across a portfolio of 30+ businesses that we can apply to your company to get a competitive edge.
We partner with your team and act as an extension, tackling every aspect of search.
Chirag Kulkarni
Founder of Taco
Chirag is a former Chief Marketing Officer who helped scale a business in healthcare technology from $0 to $500M+ in revenue. He was constantly frustrated by the run around agencies would give and started Taco to drive better outcomes for some of the best brands.
Chirag has been recognized with many awards including being named to Forbes’ "30 Under 30 Marketing and Advertising list", the "CMO Next" List of 50 Innovative Marketers, Most Entrepreneurial CMOs, being listed as a top 25 marketing influencer by Forbes, an expert in marketing by Inc.com, as well as a frequent speaker on marketing at Accenture, MIT, and IIT Bombay's E-cell.
Our Simple & AI-Assisted SEO process
We have a proven track record of working with businesses in 3 core niches: eCommerce, Software and Local SEO.
Taco Is an AI-Assisted organic search firm
that helps brands
scale their organic revenue.
Book a call with our team to get a custom plan
on how we can boost your organic revenue through search.
Book a call with our team to get a custom plan for how we can boost your organic revenue across search engines.
Went from 24M to 39M monthly
visitors
Rankings for the most competitive
keywords
Increased organic revenue by 27%
Book a call with our team to get a custom plan for how we can boost your organic revenue across search engines.
Frequently asked questions
Do you optimize for ChatGPT and Google? Or only one?
We optimize for both and other LLMs like Perplexity, Claude etc. Optimizing for traditional SEO and LLMs is like a venn-diagram, where there are some specific nuances but the core principles remain.
Why do companies choose Taco over other Search partners?
3 core reasons: 1. We take the shares learnings across the portfolio and can apply them to the respective companies we work with 2. We deploy the latest on AI Search and using our AI Workflows we can move faster and drive effectivness 3. All we do is AI Search, and so we know teh latest and greatest tactics happening today, vs yesterday
Is Taco a tool or a service?
Think of Taco as AI Workflows that we build + search experts that can move faster than a traditional agency. We have a platform component + services to get you the fastest results.
Who from Taco will I be working with?
Every company we work with gets a worldclass team of strategists that are equipped in an industry paired with our growth engineers that are building out the workflows that drive success.
How can we measure success?
We set up thorough reporting and make sure we are setting the right expectations so we can prove the ROI on our fees.
© 2025 Taco, All Rights Reserved
Taco is an AI-Assisted Organic Growth Firm
that helps brands
scale their organic revenue.
